Farm2 Market Case Study
Farm2market are an online farmers market who are working to disrupt the big players in the FMCG industry, to empower small businesses, the local farmers and vendors, and offer a new sales and communications channel that allows consumers to access quality alternatives whilst supporting their local community and keeping green. Enabling a better understanding of how your food is produced, what’s in your food, and where it comes from.
Originating in south east Queensland, Farm2market is in the process of growing into other states of Australia and expanding their range and service offering.
What we did
Apprato has assisted Farm2market in multiple projects and continues to offer ongoing support. Some of the projects Apprato have managed include:
- Advised in planning their technology stack as part of their initial architectural design process
- We implemented their custom double-ended Magento™ marketplace from inception
Developed custom Stripe™ checkout to manage admin commission and payments to vendors and subscriptions - Customised shipping and manifest processing to provide automated order packing slips and shipping labels for vendors and their 3rd party logistic provider
- Developed a vendor mapping application to manage vendor availability based on locality
- Implemented promotional and loyalty solutions
- We continue to be the primary technology partner for Farm2market